Ever wonder how some businesses seemingly come out of nowhere and take the world by storm? It’s because they build a solid standing in the market and make their services accessible to the target audience.
These businesses change their outreach strategies to cater to the market and deliver precisely what’s needed. For example, restaurants launching food ordering apps and fashion lines making eCommerce websites to meet their customers’ demands are the need of the hour.
Today, we’ll especially focus on businesses that have made it big by building custom apps to understand how these accessible tech bits work.
You might be surprised to learn that these wildly successful businesses started out just like any other, but with innovation and a dash of creativity, they’ve created apps that revolutionized their industries.
So, let’s dive into these inspiring stories together.
Businesses That Are Winning the Game of Custom App Development
Let’s now understand how some business giants harnessed the power of custom app development to revolutionize their industries and etch their names in customers’ hearts:
Uber – the game-changer of urban transportation. Calling a cab has always been a hit-or-miss affair. But then, Uber’s founders had a lightbulb moment and asked themselves, “What if we could create an app that connects riders with drivers at the tap of a button?”. Probably it didn’t go exactly like this, but you understand the point, right?
And they made it happen. Uber’s custom-built app was designed with the user in mind, offering a simple, user-friendly interface that allowed people to request rides with just a few taps on their smartphones.
It also had cool features like real-time GPS tracking, fare estimates, and cashless payments, making it a breeze for users to get from point A to point B. Providing a seamless experience for riders and drivers alike via Uber’s custom app played a pivotal role in the company’s meteoric rise.
Airbnb, as we know, is the platform that turned the hospitality world upside down. Finding accommodation while traveling was limited to hotels and bed & breakfasts, which were often pricey and didn’t always offer the homey experience travelers craved, was no joke.
That’s when this business genius brand, Airbnb, created an app that could connect people with spare rooms, apartments, or even entire homes to those looking for a place to stay. Airbnb knew that to make it work; they needed an app that was easy to navigate and loaded with features that would make both hosts and guests feel comfortable and secure.
Therefore, Airbnb’s custom app had an intuitive interface, secure payment system, and a robust review mechanism that helped build user trust. The app’s personalized touch and focus on user experience played a significant role in Airbnb’s ascent to the top of the travel and hospitality industry.
Back in the day, most social media platforms focused on sharing photos and status updates that would remain on users’ profiles forever (or at least until they were manually deleted). That’s when Snapchat saw an opportunity to create a new kind of social media experience where the content would disappear after a short period, encouraging users to share more candid, in-the-moment snaps.
And that’s how Snapchat’s custom app was born. With its fun, innovative features like disappearing photos and videos, customizable filters, and quirky lenses, Snapchat is now a go-to platform for users seeking a more authentic and lighthearted social media experience. This custom app’s engaging, user-focused design fueled Snapchat’s explosive growth and cemented its place among the social media giants.
Next, let’s talk about DoorDash, the food delivery platform that made our lives a whole lot tastier. Ordering food delivery was a hassle, with limited options and unreliable delivery times. But the folks at DoorDash had a vision: to create a custom app that would bring together a wide range of restaurants and make the entire food ordering process a piece of cake.
With its user-friendly interface and innovative features like group ordering and contactless delivery, DoorDash’s custom app quickly became a favorite among food lovers everywhere. We can attribute this platform’s success to its unwavering focus on providing a seamless experience for both customers and restaurant partners.
Picture this: you’re running low on groceries but swamped with work and can’t make it to the store. That’s where Instacart swoops in to save the day. The innovative minds behind Instacart recognized the need for a convenient grocery shopping solution and created a custom app that would let users shop from multiple stores in one place.
The Instacart app is for busy people, offering features like personalized recommendations, easy reordering, and speedy delivery options. Instacart’s custom app streamlined the grocery shopping experience and focused on user satisfaction.
Duolingo is the edtech sensation that made language learning fun and accessible for everyone. Traditional language learning methods could be tedious and expensive, but Duolingo’s founders believed there must be a better way.
Their solution? A custom app that gamified the language learning process, offering bite-sized lessons, engaging exercises, and rewarding progress tracking. Duolingo’s app was designed to keep users motivated and coming back for more, with features like streaks, leaderboards, and personalized goals.
Custom App Development Can Help a Business Expand its Footprint
Custom app development can be a secret weapon for expanding your business’s footprint and making waves in your industry. As we’ve learned from the incredible journeys of Uber, Airbnb, and others, a well-crafted custom app can catalyze unprecedented growth and success.
Investing in a custom app that’s tailor-made to address your unique needs and objectives gives your business the edge to win in a crowded market. An app that offers a streamlined and delightful user experience will keep your customers engaged and encourage them to spread the word about your amazing platform.
And we all know that word of mouth is one of the most powerful marketing tools!
Want to be the next Snapchat? Contact us today and transform your dream into a reality